AI-Driven Curriculum
AI + AutomationPrompt engineering for marketers, content ops automation, and creative generation workflows to scale campaigns responsibly.
Learn Performance Marketing, SEO, Content & Automation, GA4 + Tag Manager, and Looker Studio dashboards. Build portfolio-ready campaigns with AI tools and job-ready analytics skills.
Master buyer journeys, attribution, conversion rate optimization, email & WhatsApp automation, and growth frameworks used by modern brands.
Run ads & SEO on live sandboxes
ChatGPT, GA4 Insights, Bard/Gemini
GA4, Tag Manager, Looker Studio
QR-verified course completion
The field evolves fast—grow with the latest AI, analytics, and performance skills.
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Recognition for lucrative, future-proof upskilling
Consistent hiring demand across industries
Digital marketing jobs available worldwide
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Build a career in AI-driven digital marketing, SEO, performance ads, GA4 analytics, and automation. Our master program is designed to be job-ready, portfolio-first, and placement-focused.
A mentor-led, AI-powered program that blends performance marketing, SEO, GA4 analytics, and creative strategy-so you can launch campaigns that scale with measurable ROI.
Prompt engineering for marketers, content ops automation, and creative generation workflows to scale campaigns responsibly.
Ship 3 capstones: SEO + content hub, GA4 dashboard with attribution, and profitable ads funnel with landing pages.
Hands-on with GA4, Looker Studio, conversion APIs, and A/B testing to lift ROAS, CTR, and CAC-to-LTV ratios.
Live reviews, feedback loops, and career guidance. Mock interviews and LinkedIn + resume optimization.
Interview prep, portfolio walkthroughs, and referral network. Roles: Performance Marketer, SEO Specialist, Marketing Analyst.
Syllabus refreshes to match platform changes (Meta, Google Ads, YouTube, LinkedIn) and privacy-first measurement.
Build case studies, land interviews, and demonstrate ROI with real dashboards and campaigns.
A portfolio-first, job-ready roadmap: master SEO, performance ads, GA4/GTM, CRO, media planning, dashboards, attribution, and lifecycle automation.
Outcome: Define objectives, research market & competitors, map funnel & journeys, segment audiences, build buyer personas and value propositions, understand Paid/Owned/Earned media, compare organic vs inorganic channels, and choose the right channel mix.
Outcome: Grasp Google updates and ranking analysis; apply content/on-page & off-page tactics; plan link-building and internal linking; avoid common SEO mistakes & penalties; practice AI-assisted keyword research, meta, and content structure; get introduced to technical SEO.
Outcome: Select platforms by audience & goals; design B2B/B2C content strategies; create AI-assisted content systems; work with formats (feeds, Stories, Reels); understand algorithms & core metrics; execute on YouTube, LinkedIn, Instagram, and Twitter/X with personal branding.
Outcome: Write high-converting headlines, hooks, and body copy using storytelling & value propositions; A/B test creative & copy; define landing-page goals and structure; brief designers/freelancers; establish brand guidelines for consistent creative.
Outcome: Build Search, Display, YouTube, Discovery & UAC campaigns from scratch; master account/campaign structure, match types, ad crafting, audiences, and bidding strategies; track performance and optimize to ROI with data-driven decisions.
Outcome: Plan objectives and buying types; design audiences (core, custom, lookalike); use CBO vs ABO and funnel strategies; select placements (static, carousel, video); structure accounts for scale; measure dashboard vs realized ROAS; apply rules/creative/email automation.
Outcome: Run LinkedIn campaigns (formats, targeting, Lead Gen Forms); build insights & tracking; retarget & create lookalikes; explore programmatic/alt networks (Quora, Buysell, Carbon, Hyper, Omni); optimize Apple Search Ads, Amazon Ads; use native ads (Taboola/Outbrain/Yahoo).
Outcome: Implement event-based conversion tracking; understand cookies & FLoC; migrate to and report with GA4 (funnels, paths, cohorts, attribution); track web/app with GA/Mixpanel/Matomo; deploy heatmaps & session recordings (Clarity/Hotjar); configure GTM & e-commerce tracking.
Outcome: Run the CRO loop—Observe, Ideate, Test, Deploy; perform heuristic, quantitative & qualitative analysis; craft hypotheses and prioritize (e.g., ICE); execute tests and measure; make ship/no-ship decisions; follow best practices with a practical CRO checklist.
Outcome: Set media objectives and strategy; decide media mix (traditional vs digital) and budget split; buy media (direct, programmatic, RTB); schedule effectively; monitor KPIs; address ad fraud & brand safety; review case studies to sharpen planning.
Outcome: Apply data-viz principles and chart selection; connect multiple sources; build real-time reports in Looker Studio (Data Studio) with filters and custom views; translate campaign data into actionable optimization insights.
Outcome: Understand why attribution matters; compare view-through vs click-through; evaluate models (last, first, linear, time-decay, position-based, U-/V-shaped); build a GA attribution project; interpret data; design custom B2B/B2C models; learn algorithmic essentials.
Outcome: Adopt email best practices and key metrics; navigate WhatsApp’s pros/cons & compliance; blend email+WA journeys; automate with tools (e.g., Zapier); practice on a live case study with dashboard walkthrough.
Outcome: Ship an end-to-end brand strategy; craft targeted resumes & portfolios; practice mock interviews; use job-search tooling and LinkedIn outreach; understand recruiter perspective, salary expectations/negotiation, and long-term career growth paths.
Practice on a modern AI + SEO + Ads stack - from ChatGPT ideation and Meta Ads execution to Ahrefs/SEMrush audits and Google Insights performance tuning. Everything is job-ready and portfolio-ready.
AI copy, ad creatives, keyword ideation, workflows
Core Web Vitals & performance optimization
Trend mining, research prompts, competitive analysis
Long-form planning, content outlines, data summarization
Paid social campaigns, creatives testing, pixel checks
Campaign cadences, sprint schedules, launch timelines
Backlinks, keyword gaps, content clusters
Technical SEO audits, SERP tracking, PPC insights
Learn end-to-end execution: keyword research, content clustering, technical SEO fixes, ad budgeting, landing page CRO, GA4 + Looker Studio reporting, and automation with AI-assisted workflows.
Real briefs. Real deliverables. Portfolio-ready work that proves your skills to hiring managers.
Research → plan → generate posts with clear brand voice.
Monthly KPI deck with insights and next actions.
Fix cannibalization and build topic clusters.
From pixels & CAPI to full-funnel structure.
Persona-led messaging and content lanes.
Meaningful events, funnels, and explorations.
Prioritize with ICE and ship A/B tests.
Stakeholder-friendly KPIs with drill-downs.
Understand incrementality across channels.
Lifecycle flows with triggers & webhooks.
Full GTM: channels, budgets, and roadmap.
Real experiences from learners who leveled up their careers with job-ready marketing skills, analytics, and AI-driven execution.
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High-growth roles across SEO, Performance Marketing (PPC), Social Media, Content, Analytics/Attribution and CRM/Lifecycle. Build a portfolio recruiters love.
Learn from anywhere. If you want to be the best, CDPL is your place.
Beginner-friendly yet career-accelerating. Ideal for switchers, students, professionals and founders who want practical Digital Marketing & Analytics skills - SEO, PPC, Social, GA4, CRO and Automation.
Move from non-tech or sales roles into high-growth digital marketing & analytics.
BCom • BBA • BSc • BE/ BTech — get job-ready with projects and certification.
Upskill from content/social/PR to performance marketing, GA4 & attribution.
Grow your brand with ROI-driven ads, CRO and data-backed decisions.
Layer analytics, funnels, LTV and experimentation into your roadmap.
Add marketing analytics, GTM, SEO-tech and CRO to your toolkit.
Use AI tools to ideate content, scale creatives and automate workflows.
Master GA4, Looker Studio dashboards, cohorts and attribution models.
Whether you’re launching a new career or scaling an existing one, you’ll build hands-on experience with GA4 & GTM, Meta/Google Ads, SEO & Content, Looker Studio dashboards and conversion rate optimization - the exact stack employers hire for.
Everything you need to know about the program - certifications, placements, projects, and schedules.
Enroll now for job-ready, AI-powered training with 100% placement assistance, portfolio projects, and interview prep.
Locations: Mira Road & Vasai, Maharashtra · Live online available.
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